Hi Barry,
We had our first ads placed front pages of the paper for a month, then into the business section of the paper afer that. We also were interviewed for new business and a really big add was again placed in the paper near the front w/our own add below it, and a lg. picture of Ken in front of our p/w trailer which they came to our house and took,(which has in huge decals on both sides, the name of our business,our name and tel. no.(this add was Free) No matter how small of a job we are doing, the trailer goes with us.(for advertising). Seems to be working well for us. Although, we also have the advantage of living in a fairly small town.(pop.6000).
Also, as just a suggestion, to get you going. You may want to make up some flyers w/ your computer, stating
you are having a special on window cleaning, to the first (?) customers of 25% off, or something to that effect, and place between wipers in parking lots etc.
Hope this has maybe given you some ideas.
Good Luck, Kathy
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Northern Lights Pressurewashing and Windows. Ken/Kathy Erb |