Guys, I have a carpet and upholstery cleaning service that Ive been doing part time for a couple of years. Well in August I applied for an SBA loan to buy equipment to start full time ( since then Ive added power washing). I went through the company that supplies my carpet cleaning equipment to advertise in the Yellow Pages. They have been using this particular Yellow Pages company for many years so I trusted them. I basically explained where I lived and asked the lady from the Yellow Page ad company what I needed and she talked me into a quarter page add which has produced only 3 calls since November of 99. This advertising has crippled my business, BAD. I'm writing to let you guys know that big ads mean NOTHING! I was duped by a good saleswoman. Please take my advice before placing a large ad. If I can recover the losses (IF) I'll be thankful.