What sets your ad apart from the others?
Yellow Pages --- Hold the phone book page back - Does your ad jump out?
What makes your ad jump out? Logo, Slogan, Color
Background, etc.
Does your ad send a message of Security to the customer?
example: INSURED FOR YOUR PROTECTION
xx YEARS OF EXPERIENCE
FREE ESTIMATES
What does your Logo say to customers? Does your Logo represent your business?
Do you have a slogan? What message does your slogan send to the customers?
example "Protect & Increase the Value of Your Property"
"QUALITY" is the Key to Our Success"
What does the above slogans say to a customer?
**Food For Thought**
Yellow Pages --- Hold the phone book page back - Does your ad jump out?
What makes your ad jump out? Logo, Slogan, Color
Background, etc.
Does your ad send a message of Security to the customer?
example: INSURED FOR YOUR PROTECTION
xx YEARS OF EXPERIENCE
FREE ESTIMATES
What does your Logo say to customers? Does your Logo represent your business?
Do you have a slogan? What message does your slogan send to the customers?
example "Protect & Increase the Value of Your Property"
"QUALITY" is the Key to Our Success"
What does the above slogans say to a customer?
**Food For Thought**